Culture Change RX
Embark on a journey to the heart of healthcare, where we dissect the driving force behind every thriving organization: its culture. Drawing on her executive background and extensive work as a strategic coach, Capstone’s co-founder Sue Tetzlaff and guests will share actionable insights and practical steps for successfully navigating the people side of the business of healthcare. Join weekly to be equipped and inspired to uplevel the culture and unlock the next level of potential in your healthcare organization.
Culture Change RX
The Why Behind the Work (Greg Opseth)
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In this episode of Culture Change RX, Sue Tetzlaff welcomes Greg Opseth, COO of Highland Medical Staffing, Executive Director of the Iowa Nurses Association, and a Capstone Transformational Expert, for a meaningful conversation about the importance of staying grounded in purpose as healthcare leaders.
Drawing from insights gained at the Iowa Organization for Nursing Leadership (IONL) conference, Greg shares reflections on “the power of the pause” and the importance of anchoring ourselves in our “why” — especially during seasons of stress, complexity, and leadership fatigue.
Greg also shares powerful personal stories about becoming a nurse, entering leadership, and creating meaningful culture through simple but intentional leadership practices — including asking caregivers to reconnect with and share their “why.”
Resources mentioned in this episode:
- Watch D.O.G.S. — a national program supporting student success: https://dadsofgreatstudents.com/
- Connect with Greg: Greg@CapstoneLeadership.net
- LinkedIn: https://www.linkedin.com/in/greg-o-a80384171/
Coming soon from Capstone:
- August 11, 2026 | 12p Virtual Webinar: 5-Step Process for Nursing Excellence https://capstoneleadership-net.zoom.us/meeting/register/gCRrqIc2QeK7mj-1gzIJsg
- September 15-16, 2026 | 8:30am - 12:30pm Virtual Nursing Bundle Boot Camp — evidence-based practices and transformational nursing leadership
We’re stepping forward in a bigger way—growing our team of rural healthcare experts, growing our capabilities by adding a strategic planning division … all of this so we can expand our ability to help even more rural hospitals and other small healthcare organizations in 2026. … We’d love to explore how we can support your organization in being the provider- and employer-of-choice so you can keep care local and margins strong! Learn more at CaptoneLeadership.net
Hi! I’m Sue Tetzlaff. I’m a culture and execution strategist for small and rural healthcare organizations - helping them to be the provider and employer-of-choice so they can keep care local and margins strong.
For decades, I’ve worked with healthcare organizations to navigate the people-side of healthcare, the part that can make or break your results. What I’ve learned is this: culture is not a soft thing. It’s the hardest thing, and it determines everything.
When you’re ready to take your culture to the next level, here are three ways I can help you:
1. Listen to the Culture Change RX Podcast
Every week, I share conversations with leaders who are transforming healthcare workplaces and strategies for keeping teams engaged, patients loyal, and margins healthy.
2. Subscribe to our Email Newsletter
Get practical tips, frameworks, and leadership tools delivered right to your inbox—plus exclusive content you won’t find on the podcast.
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3. Break through to the next level of greatness in your organization with help from my team and me.
When you’re ready to be the provider and employer-of-choice, we’ll help you implement proven frameworks that strengthen culture, improve experience and ensure your organization thrives.
You can email me at info@capstoneleadership.net and put “BREAKTHROUGH” in the subject line and I’ll get you all the details.
