Culture Change RX

Culture Bytes: Unpacking "Flavor-of-the-Month" Change Failures

Sue Tetzlaff Season 1 Episode 29

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In this Culture Byte solo episode, Sue discusses the all-to-common phenomenon described as “flavor-of-the-month” which are, in essence, failed change initiatives. She acknowledges that humans are resistant to change, even when they recognize the benefits. Sue explains the concept of diffusion and the need for a majority of employees to adopt the new way before it has staying power. She emphasizes the simplicity, yet importance, of ongoing reminders and recognition to support the adoption of change.


  • Organizations that have a history of 'flavor of the month' initiatives struggle to sustain changes.
  • Diffusion is the process of reaching a critical mass of employees adopting the new way, and it takes time and ongoing effort.
  • Regular reminders and recognition are important tactics to support the adoption of change.
  • Capstone Leadership Solutions has developed a framework for positive change in organizations, which includes addressing common barriers to change.

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